Big News! OLBAA has been acquired by the fabulous team at Wholesale Sugar Flowers!
FOR IMMEDIATE RELEASE
Wholesale Sugar Flowers Acquires Cake Packaging Brand OLBAA
Jasper, GA – January 6, 2025 – Wholesale Sugar Flowers, a leading provider of high-quality sugar flowers, sugar toppings, and cake decorating supplies, today announced the acquisition of OLBAA, a renowned brand specializing in exquisite and sustainable cake packaging solutions.
This strategic acquisition will expand Wholesale Sugar Flowers’ product offerings, providing customers with a comprehensive suite of premium cake decorating essentials. OLBAA’s elegant and eco-friendly packaging options, including cake boxes, boards, and dessert packaging, will perfectly complement Wholesale Sugar Flowers’ existing portfolio of products.
By combining our operations, we anticipate achieving significant cost synergies, which will translate into lower prices for our valued customers. We will also leverage our global distribution network to expand the reach of OLBAA products to new markets, making these high-quality packaging solutions accessible to a wider audience.
“We are thrilled to welcome OLBAA to the Wholesale Sugar Flowers family,” said Keera Brooks CEO, Wholesale Sugar Flowers. “OLBAA’s commitment to quality, sustainability, and design perfectly aligns with our own values. This acquisition will allow us to better serve our customers by offering a complete and integrated solution for their cake decorating needs.”
OLBAA’s existing customers can expect continued access to the same high-quality products and exceptional customer service they have come to rely on. Wholesale Sugar Flowers plans to utilize its extensive distribution network to further expand the reach of OLBAA products to a wider audience.
“We are excited that Wholesale Sugar Flowers sought our brand as a key complement to their portfolio,” said Haf Saba, Co-Founder, OLBAA. “This acquisition will enable further development and expansion of the OLBAA brand, while continuing to offer our customers the finest cake packaging solutions available.”
This acquisition marks a significant milestone for both companies and is expected to drive continued growth and innovation in the cake decorating industry by leveraging our combined expertise and resources.
About Wholesale Sugar Flowers
If you dream it, you can make it with Wholesale Sugar Flowers. As the leading provider of quality sugar flowers for more than 20 years, Wholesale Sugar Flowers empowers confectioners to elevate their creations and industrial bakeries to turn their visions into a reality. While known for their sugar flowers, they also offer high-quality icing decorations, sugar toppings, edible glitter and more to support “the art of decorating.” Wholesale Sugar Flowers has also expanded into custom product and packaging, private label, and commercial services for the baking industry. To learn more about Wholesale Sugar Flowers, visit wholesalesugarflowers.com or follow Wholesale Sugar Flowers on Instagram @wholesale_sugar_flowers.
About OLBAA
Packaging for bakers, designed by a baker! OLBAA was founded in 2019 to solve the numerous challenges in the dessert packaging industry. What started with developing strong and sturdy tall cake boxes quickly evolved into various other innovative products. Cupcake boxes for taller cupcakes, macaron boxes, and much more! Started by a husband and wife team originally with distinguished careers in tech, OLBAA has grown into a huge brand internationally and of course attracting the attention of Wholesale Sugar Flowers. Follow the story on Instagram @olbaa_cake_box.
Contact:
Industry Relations at info@wholesalesugarflowers.com